A Personalized Path to Market
Whether you’re just setting up basecamp for your brand or planning next season’s on-shelf summit, understanding where you are as a company allows us to customize a strategic roadmap for where your product is going, and how to get there on time and on budget.
New Startups
Maybe you aren’t sure what resources you need to get your product to the finish line. Or where (and how) to start smart. If you’re ready to scale a cottage-industry product or shift from a commercial kitchen to a co-packer, Sherpa CPG can help assess, refine & prepare your formulation and packaging to be 100% retail-ready.
Established and emerging brands
If your current portfolio is thriving but your innovation pipeline is about to burst, let Sherpa CPG can help you bring fresh ideas to life before consumer interest stales or competition floods the shelf.
For brands looking to stay on top of wellness trends and continuously strengthen their market appeal, we specialize in converting existing product lines into new packaging formats and reformulating to align with clean-label, plant-based, gluten-free, reduced or no added sugar, paleo or keto targets.
enterprise and industry adjacent
For investors, brick & mortar brands or established culinary professionals interested in entering the wellness CPG space, Sherpa CPG can provide guidance on how your existing brand can be leveraged to bear fruit for a fresh CPG venture.
From understanding how to reach your tribe in a wider range of eating occasions to translating your best-selling formulations to the shelf to developing compelling and compliant packaging strategies, we’ll amplify your best assets with what’s appealing to consumers now.